Friday, July 22, 2011
Seth Rogen and Zac Efron Teaming Up for Comedy at Universal
*Seth Rogen* and *Zac Efron* are teaming up for an untitled comedy at Universal Pictures. our editor recommends EXCLUSIVE: Barbra Streisand, Seth Rogen to Star in 'My Mother's Curse' for Paramount EXCLUSIVE: Sarah Jessica Parker Joining 'New Year's Eve'; Halle Berry, Zac Efron in Talks 'Mercy' star joins Zac Efron film 'Lucky One' The project began with a pitch from writers *Andrew Cohen* and *Brendan O’Brien*, who served as co-producers on *Judd Apatow*’s _Funny People_ and sold the pitch _The Best Thing About Pam Rooney_ to Universal last year as a vehicle for *Jonah Hill*. The new project, which Rogen’s producing partner *Evan Goldberg* assembled, will pit Rogen, playing an average guy, against Efron’s frat boy. Rogen and Goldberg will produce through their Point Grey shingle with *James Weaver*, Cohen and O’Brien as exec producers. *Erik Baiers*, Universal vp of production, will oversee for the studio. Rogen, who was last seen in _The Green Hornet_ and who has been filming _My Mother’s Curse_ with *Barbra Streisand*, is repped by UTA and Principal Entertainment. Efron, who’ll next be seen in _New Year’s Eve_, is repped by CAA and Alchemy Entertainment. UTA also reps Goldberg, while Cohen and O’Brien are repped by CAA and Brian Lutz Management. !! Related Topics !! * Seth Rogen * Zac Efron * Movie Casting
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